Diploma in production of graphic material for cultural events in EEUU

• Poster and banner design
• Creation of brochures and event programs

• Visual marketing strategies

• Use of graphic design software

• Practical cases in the promotion of cultural events

Study plan:
Module 1: Introduction to the Production of Graphic Material for Cultural Events
• Submodule 1.1: Importance of graphic material in cultural events.
• Submodule 1.2: Context and characteristics of cultural graphic production.
• Submodule 1.3: Ethics and sensitivity in the creation of graphic material.

Module 2: Graphic Design Applied to Cultural Events
• Submodule 2.1: Fundamental principles of graphic design.
• Submodule 2.2: Adaptation of visual elements to the cultural theme.
• Submodule 2.3: Creation of visual identity for cultural events.

Module 3: Specialized Tools and Software
• Submodule 3.1: Use of design software (e.g. Adobe Creative Suite).
• Submodule 3.2: Creation of graphics, illustrations and compositions.
• Submodule 3.3: Design for different formats and media.

Module 4: Production of Posters and Advertising Material
• Submodule 4.1: Design of promotional posters and signs.
• Submodule 4.2: Strategies to highlight cultural events in advertising material.
• Submodule 4.3: Printing and distribution of graphic material.

Module 5: Design of Programs and Catalogs for Cultural Events
• Submodule 5.1: Creation of detailed and attractive programs.
• Submodule 5.2: Design of catalogs for exhibitions and presentations.
• Submodule 5.3: Visual coherence in the production of printed material.

Module 6: Innovations and Trends in Cultural Graphic Production
• Submodule 6.1: Use of interactive technologies in graphic production.
• Submodule 6.2: Integration of multimedia elements in printed material.
• Submodule 6.3: Sustainability and environmental responsibility in graphic production.

Additional Activities:
• Design of graphic material for a real or simulated cultural event.
• Visits to exhibitions and cultural events to analyse and evaluate the graphic material used.
• Participation in collaborative projects with cultural event organisers.

Evaluation:
• Practical projects on the design of graphic material for real or simulated cultural events.
• Theoretical exams on graphic design concepts and techniques.
• Active participation in discussions and case analyses.

Additional Resources:
• Recommended reading on graphic design for cultural events.
• Access to graphic design software and visual resources.
• Conferences and talks with designers and experts in cultural graphic production.