Diploma in poster and signage design for mass events

• Poster and signage design for events

• Indoor and outdoor signage design

• Principles of visual communication

• Use of technology and design software

• Practical implementation in real events

Study plan:
Module 1: Introduction to Poster and Signage Design for Events
• Submodule 1.1: Importance of posters and signage at mass events.
• Submodule 1.2: Current trends in poster and signage design.
• Submodule 1.3: Ethics and usability in event design.

Module 2: Principles of Graphic Design Applied to Signage
• Submodule 2.1: Fundamentals of graphic design for posters.
• Submodule 2.2: Fonts, colors and visual styles.
• Submodule 2.3: Adaptation of the design to the target audience and theme of the event.

Module 3: Digital Tools and Specialized Software
• Submodule 3.1: Use of design software (e.g. Adobe Illustrator, Photoshop).
• Submodule 3.2: Creation of illustrations and graphic elements.
• Submodule 3.3: Design for different formats and print sizes.

Module 4: Design of Posters for Different Event Spaces
• Submodule 4.1: Exterior posters and event identification.
• Submodule 4.2: Interior signage and public orientation.
• Submodule 4.3: Thematic and decorative posters.

Module 5: Coordination with other Visual Elements of the Event
• Submodule 5.1: Integration with the scenography and decoration.
• Submodule 5.2: Visual coherence with promotional materials.
• Submodule 5.3: Posters and signage at themed events.

Module 6: Innovations and Technologies in Signage and Signaling
• Submodule 6.1: Use of interactive technologies (touch screens, augmented reality).
• Submodule 6.2: Digital and dynamic signaling in mass events.
• Submodule 6.3: Sustainable aspects in the design of signage for events.

Additional Activities:
• Design of a comprehensive signage and signaling project for a real or simulated event.
• Visit to mass events to analyze and evaluate the signage and signaling used.
• Participation in collaborative projects with event organizers.

Evaluation:
• Practical projects on the design of signage and signaling for real or simulated events.
• Theoretical exams on graphic design concepts and techniques.
• Active participation in discussions and case analysis.

Additional Resources:
• Recommended reading on the design of signage and signaling at events.
• Access to graphic design software and visual resources.
• Conferences and talks with designers and experts in signage for mass events.